BlackMagic shut down. Here is where to go.
BlackMagic shut down on July 1, 2026. Subscriptions were cancelled automatically with prorated refunds. Hypefury bought it for $128,000 in 2023 and has since dropped X entirely, so the acquirer is not your fallback. Here is what actually replaces each piece, and what nothing replaces.
Last updated: August 31, 2026
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The acquirer is not the fallback
The obvious move after a shutdown is to follow the product to whoever bought it. That does not work here. Hypefury acquired BlackMagic in 2023, and Hypefury's own pricing FAQ now reads "Nope! Hypefury no longer supports X". Its supported list is Bluesky, Threads, LinkedIn, Instagram, TikTok, and Mastodon. If X is your platform, following the acquisition leads nowhere.What happened, in order
May 2023: Tony Dinh sells BlackMagic to Hypefury for $128,000
The founder wrote publicly about the sale price. BlackMagic continued to run as an X analytics product under Hypefury.
2023 onward: X API access gets expensive
X repriced developer access, and analytics products that read large volumes of X data absorbed the cost. Since February 2026, X bills pay-per-use at $0.005 per read, so every chart a tool draws has a line item.
Hypefury drops X support
Hypefury moved off X and onto Bluesky, Threads, LinkedIn, Instagram, TikTok, and Mastodon. The company holding BlackMagic no longer had an X product to fold it into.
July 1, 2026: BlackMagic shuts down
Active subscriptions were cancelled automatically and prorated refunds were issued. There is no action required on your billing.
What is replaceable, and what is not
Split BlackMagic into two halves. The forward-looking half has real replacements. The historical half does not, and no tool will tell you otherwise honestly.
Replaceable today
- Scheduling and publishing posts and threads to X
- Analytics on your own account and the posts you publish
- Best-time-to-post analysis and top-post reporting
- Recycling your best posts on a queue instead of rewriting them
- Looking at the posting frequency and cadence of any public X account, via the free Chrome extension
Not replaceable
- The historical archive BlackMagic held on your account. It went offline with the product.
- Long-run follower-count charts. OpenTweet does not track follower counts over time.
- Deep historical engagement history on accounts you were watching
- Anything you did not export before July 1, 2026
Get what X still gives you
Before you rebuild anywhere, pull what X itself holds. Your own post analytics are still in the X app, and X accounts can request a full data archive from X settings. That archive is the closest thing to the history BlackMagic had, and it costs nothing.Moving your posting workflow to OpenTweet
There is no import path from a service that is offline, so this is a fresh setup rather than a migration. It takes a few minutes.
Connect your X account with OAuth
One click. OpenTweet holds the X connection and refreshes the token, so there is no X developer portal application and no X pay-per-use billing to enroll in.
Rebuild your posting queue
Schedule single posts, threads up to 25 posts, and X Articles. If you kept an export of your best BlackMagic-era posts, paste them into the evergreen queue so they recycle rather than sitting in a document.
Point your automation at the API, if you had any
POST https://opentweet.io/api/v1/posts with an Authorization: Bearer ot_ header, and a body of { text, scheduled_date } or { text, publish_now: true }. There is also a hosted MCP server at mcp.opentweet.io/mcp with 36 tools if you drive posting from an AI agent.
Let analytics build from here
Your OpenTweet analytics start accumulating from your first published post. That is the honest tradeoff of any post-shutdown move: the history is gone, the measurement restarts.
Why this keeps happening to X tools
BlackMagic is not an isolated case, and the pattern is worth understanding before you pick the next tool.
Read-heavy tools carry the risk
- Analytics products must read X data constantly to stay current
- X bills $0.005 per read under pay-per-use since February 2026
- The bill grows with usage while a flat subscription price does not
- That gap is what closed BlackMagic, and it will close others
Publish-first tools are cheaper to run
- OpenTweet is built around publishing and your own account data
- Flat $11.99 per month with no per-post fee
- No X developer account, so no pay-per-use bill lands on you
- A REST API and 36 MCP tools, so your automation is portable if you ever leave
Frequently asked questions
When did BlackMagic shut down?
BlackMagic.so shut down on July 1, 2026. Active subscriptions were cancelled automatically and prorated refunds were issued, so there is nothing to cancel on your side. The product had been acquired by Hypefury in 2023 for $128,000 from founder Tony Dinh, and Hypefury wound it down.
Can I move to Hypefury now that it owns BlackMagic?
No, and this is the part most people miss. Hypefury acquired BlackMagic but has since dropped X support entirely. Hypefury's own pricing FAQ reads "Nope! Hypefury no longer supports X". It now covers Bluesky, Threads, LinkedIn, Instagram, TikTok, and Mastodon. The company that bought your tool is not a destination for X work.
Is my BlackMagic data recoverable?
The service is offline, so plan on the assumption that historical analytics stored inside BlackMagic are gone. If you exported anything before July 1, 2026, keep it. Going forward, X itself still exposes your own post analytics inside the X app, and you can request your full account data archive from X settings.
What does OpenTweet actually replace from BlackMagic?
The forward-looking parts: scheduling and publishing to X, your own post and account analytics, best-time-to-post analysis, top-post reporting, and an evergreen queue that recycles your best posts. The free OpenTweet Chrome extension also analyzes any public X account for posting frequency, consistency, and engagement patterns, which covers part of what BlackMagic's account view did.
What does OpenTweet not replace from BlackMagic?
BlackMagic kept deep historical follower and engagement history on your account and on accounts you tracked. OpenTweet does not backfill that history, and it does not track follower counts over time. OpenTweet analytics start from the posts you publish through it plus your own account data. If long-run historical audience charts were your reason for BlackMagic, no tool restores the archive you lost.
Why did BlackMagic close if it had paying users?
The tool depended on reading X data, and X repriced API access sharply in 2023 and again with pay-per-use billing in February 2026, where reads cost $0.005 each. An analytics product that reads a lot of X data pays for every chart it draws. Tools that publish rather than read have a far smaller bill, which is why OpenTweet is built around publishing and your own account data.
How much does OpenTweet cost compared to what BlackMagic charged?
OpenTweet Pro is a flat $11.99 per month and includes the REST API and MCP access for one X account. There is a 7-day free trial. There is no per-post fee and no X developer account to create, because OpenTweet holds the X connection for you.
Do I need an X developer account to move off BlackMagic?
Not with OpenTweet. You connect your X account once with OAuth, or take an ot_ bearer key if you want to post from code or from an AI agent. There is no X developer portal application and no X pay-per-use billing to enroll in.
Keep exploring
Rebuilding an X workflow after a shutdown, and how to pick something that will still be there next year.
X analytics replacement
What you can still measure on X now that third-party analytics tools keep closing.
Free Chrome extension
Analyze any public X account for posting frequency, consistency, and engagement patterns.
X scheduler
Queue posts and threads for X without an X developer account.
Evergreen queue
Recycle the posts that already worked instead of writing from zero every week.
What the X API costs in 2026
Why read-heavy analytics products became expensive to run.
Hypefury dropped X
Where the Hypefury queue goes now that Hypefury no longer supports X.
Rebuild your X workflow for $11.99 a month
Scheduling, threads, X Articles, an evergreen queue, your own analytics, a REST API, and 36 MCP tools. No X developer account, no per-post fee.
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